Arsutoria Tannery – 06/18The new issue of Arsutoria Tannery is available
A weak new year
The most classic thought when a year ends is: how will the next one be?
As for fashion, the third edition of the Business of Fashion and McKinsey & Company’s report “the State of Fashion” helps to give an answer.
2019 will be the year of self-disruption for the fashion industry. in addition, Greater China will surpass the United States by becoming the world’s leading fashion market, while the risk of instability factors outside the system will persist.
The growth of the industry should therefore slow down to 3.5-4.5% in 2019, slightly below the previous year’s evaluations (4-5%).
Risks related to trade policies and the slowdown of global economic growth, even in the main asian markets, as well as the uncertainty linked to some events such as Brexit are among the main concerns it seems we can limit the boundaries of optimism to only some markets, in particular to North america and the luxury segment, driven by the solid performance of 2018.
Only value and luxury, in fact, will record solid performance in 2019, with a growth of between 5-6% and 4.5-5.5%, respectively. the value will mainly be driven by realities with very strong proposals capable of dominating the middle market. the growth of luxury will instead be driven by the rapidly growing economies of the asia-Pacific region and the travel boom in the world.
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